NEW SIGNAGE DESIGN

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Descripción

This book is a selection of projects from across the world in which the graphic signage system stands out not only for its meticulous form but its unmistakable illustrative function. Public spaces where a large number of people need to find their way such as auditoriums, airports, museums, hotels, shopping centers and offices require a good orientation system to handle and facilitate the circulation of these people, in addition to ensuring easy accessibility. Matters such as scale, volume, position, colours and materials used to build the signage will be determined by the type of equipment or office while graphic communication elements will reflect and be adapted to the client's identity. Symbols, fonts, pictograms, arrows, optical effects and other resources are used here in a multitude of surprising, suggestive and varied ways that will not fail to grab readers' attention, presenting them with an extensive range of ideas in which to find inspiration.;Solving wayfinding and sign design problems while creating brand expressions in the built environment requires an approach that is very methodical and painstaking.

Detalles del producto

Precio
24,99 ‚ā¨
Editorial
Prestel Publishing Ltd
Fecha de Publicación
Idioma
Inglés
Tipo
Sin especificar
EAN/UPC
9788416851782
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